Posted today
Manager, RGM Insights
Coca-Cola - Atlanta, GA
Location(s):
United States of America

City/Cities:
Atlanta

Travel Required:
00% - 25%

Relocation Provided:
No

Job Posting End Date:
April 29, 2024

Shift:

Job Description Summary:

The Manager, RGM Insights delivers pricing, promotion, and package insights to drive revenue, volume, and profit for the NAOU system. This role embeds strategic consumer, shopper, and post-event insights to drive RGM decision-making with RGM Multiyear, OBPPC, Franchise and Execution teams. This requires holistic business understanding, an analytical mindset, and strong collaboration skills.
  • Support deployment and increase adoption of trade strategy insights to key stakeholders with specific alignment to embedding insights throughout the NAOU RGM functions.
  • Provide key issue identification and prioritization recommendations to inform NAOU's current and multi-year retail strategies.
  • Provide analysis and solution recommendations using Promo Optimization tools and advanced data analysis.
  • Analyze business performance for gaps versus plan drivers and lead the development of contingencies/solutions.
  • Collaborate with the RGM MY and OBPPC teams on opportunity mapping, innovation assessments, package opportunities, and guardrail direction.
  • Partner with cross functional RGM teams to embed consumer and shopper insights into price, promotion, and package decisions.
  • Collaborate with the larger RGM insights team to support innovative insights frameworks to enable strategic decision making.
  • Partner with the RGM capabilities team and vendors as needed to rollout insights solutions at scale.


KEY SKILLS / CAPABILITIES
  • Excellent analytical skills - ability to draw insights and actions from data; ability to develop volumetric & financial models that can accommodate multiple inputs from diverse data sources and be used for scenario planning.
  • Strong partnership and collaboration: Must be able to work across functions and the system effectively.
  • Solid presentation, influencing, and storytelling skills: Present ideas and drive initiatives with clear and concise reasoning and action plans.
  • Strong understanding of customer P&L management, revenue growth management capabilities, forecasting, and trade spend effectiveness.
  • Ability to evaluate business planning goals/strategies and analyze financials to derive insights and initiate gap solving.
  • Good verbal communication and interpersonal skills with ability to collaborate and influence decision making to drive adoption of insights.


KEY KNOWLEDGE / EXPERIENCE

Mastery of (Required)
  • Develop business plans / business cases - strategic thinking (forward-looking vision and anticipating of future needs).
  • Change Management - demonstrates innovation & creativity to develop novel business solutions; ability to influence/gain alignment across divergent perspectives.
  • Knowledge in key data systems - in market measurement, consumer segmentation, consumer panels, pricing evaluation and shopper card datasets.
  • Proven leadership and collaboration skills - ability to influence and build consensus across and within teams.


Broad expertise in (Good to have)
  • Pricing & Promotions - understanding of rate/mix drivers and promotional impact on overall rate.
  • OBPPC Strategy - multi-year and in-year strategies to accelerate revenue, profit, and growth.
  • Opportunity Mapping


Education and Professional Experience:
  • Minimum Required: Bachelor's degree
  • Minimum of 3+ years of experience, preferably in the consumer goods/beverages industry


Skills:

Pay Range:
$162,000 - $190,000

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:
30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.